4 Questions for Authors

Here are 4 questions most authors need to consider:

1. Do you know who is your perfect reader?
2. Do you know how you can reach them most effectively?
3. Do you have goals for your book sales?
4. Do you know how you can achieve those goals?

Dreams just don’t happen. You need to know how to make them a reality.

The “Create Your Effective Book Marketing Plan Workshop” is a two-hour workshop is spread over two weeks to give you time to create a marketing plan specific to you. You’ll come out of it with a book marketing plan that works for you and takes into account your goals, skills, and platform as well as the time and money you can commit.

In the first week we focus on your target audience and cover topics such as:

• Clarifying Your Vision;
• Identifying Your Marketing Message;
• Proving the Value of Your Book;
• Defining the Competition;
• Discovering Your Book’s Key Audience;
• Creating a Value Proposition and Elevator Pitch; and
• Deciding on Your Budget

In week two we look at how you can best reach your target audience and work through topics including:

• Publicity, Marketing and Sales Outlets;
• Online Marketing;
• Publicity, Sales and Marketing Materials; and
• A Weekly Book Marketing Plan

At the end of this two-day workshop you will have a book marketing plan that works for you. Your goals will be realistic and you’ll have the steps in place to achieve them.

“Create Your Effective Book Marketing Plan Workshop” takes place Monday June 11 and Monday June 18. You’ll want to attend both sessions 6:30 – 7:30 @ PageMaster Publication Services (10180-105 Street Edmonton) Parking on the street is free after 6:00!

To book your space at “Create Your Effective Book Marketing Plan Workshop” at http://ShopPageMaster.ca/Book-Marketing-Workshop.html